Darn it. HuffPost articles are interesting. But I’ll have to boycott them now I’ve learnt about this. Listen – the only times a writer doesn’t want/ need to be paid is when they’re a) writing fanfic or b) when the writer has a blog like mine which they choose to be unpaid for. Oh, or c) they’re writing in a uni magazine or something like that (a small, student-run initiative).
Stephen Hull, editor of Huffington Post UK, said:
“… I’m proud to say that what we do is that we have 13,000 contributors in the UK, bloggers… we don’t pay them, but you know if I was paying someone to write something because I wanted it to get advertising pay, that’s not a real authentic way of presenting copy. So when somebody writes something for us, we know it’s real. We know they want to write it. It’s not been forced or paid for. I think that’s something to be proud of.”
(Click the link above and listen to the audio. You’ll hear a lot about quality and brands andviral content. Reach and markets and other joy-sucking face-wrinkling terms.)
Hull is, to repeat, proud that they do not pay writers. HuffPo is owned by AOL who is actually Verizon. Not small companies. The audio link notes from Hull that they are a profitable business.
And yet, they do not pay the writers.
And yet, they are proud not to pay the writers.
Because it isn’t “authentic.” To pay writers.
Read more about how annoying that is by clicking on the title.