Imagine the Headlines….
An article about the mainstream media (MSM) and how, thanks to the business of selling news, certain headlines are written and not others. Or, the tagline: “Do you ever look at the way the mainstream media constructs its headlines and shake your head? I think they call it ‘agenda setting’. Here’s some agenda setting we could have had, but didn’t.*”

Also, a little sidenote on Vision (yes, I know I keep harping on about it, but…): this article,
I think it illustrates nicely what I’m having difficulty with at the moment regarding the Opposition.

Extract from the article: “What would you say if you were Bill Shorten? Respected blogger Ad astra has some ideas that Bill would be wise to heed.

Last week Jon Faine interviewed Bill Shorten on Melbourne 774 radio. I wonder what Labor voters felt about that encounter. My guess is that they would have been disappointed; a feeling expressed by many talkback callers and text messengers.
Faine gave Shorten close to half an hour to state what Labor stood for, and what plans he had. He asked Shorten repeatedly how he would pay for them.
Bill hesitated, stumbled, repeated himself, and obfuscated over the revenue issues. It was not a confident or impressive performance.

Defeating an incompetent and untrustworthy government with a spent leader takes more than sitting back and waiting for the Abbott government to implode. Labor and its leader need to be out there offering a positive vision, plausible plans and cogent strategies to pay for those plans. Malcolm Turnbull is doing this piecemeal in his inimitable style; why can’t Bill Shorten?

While not being vain enough to pretend to have all the answers, this piece attempts to put together some ideas about how Labor and Shorten might proceed. “If I were Bill Shorten…’
It’s easy from the coziness of a comfortable chair, free from the pressure of a live interview, to be a smart aleck about what one would say, so I kept this front-of-mind while writing.

Shorten could learn something from Abbott, who seems to be able to learn his lines, albeit simple ones of just a few words, and repeat them endlessly. I’m not suggesting he become the mindless automaton Abbott has become. I’m simply saying to him: formulate your lines carefully and learn them so well that you can spontaneously give them out, with suitable variations, in response to the right stimulus.

If I were Bill Shorten, I’d structure responses in a commonsense sequence, beginning with a vision, then plans, and then how to fund them.

What do you think?

Has he perhaps started doing this? After all, the very day ad astra wrote this article, Shorten gave another interview, on 7:30, which was perhaps more successful….

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